Focus on the Family, the same ultra-conservative Christian group that brought you the best website ever, has now decided to blow approximately $3 million on a 30-second pro-life Super Bowl ad.

I haven’t yet seen the ad, which apparently features Heisman-winner Tim Tebow, but I would be surprised if it changes anyone’s opinion on the polarizing subject of abortion.  More importantly, there is a tremendous opportunity cost in blowing all that money in one place, on one single issue.  Imagine the countless truly good deeds the organization could perform with that $3 million.   Their tagline is “Helping families thrive.”  Imagine how many families they could help across the country, in Haiti, and across the world, if they really wanted to.

But sadly they don’t.  Instead, Focus on the Family would rather use their funds to stir up a political debate.  Is that would Jesus would do?

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