Nick's Blog

Nor-Cal Life and Adventures in Entrepreneurship

Entries for April, 2009

Book Review: Why We Buy

Why We Buy: The Science of Shopping was recommended in The 100 Best Business Books of All Time, and it sounded interesting so I checked it out from the library.  Paco Underhill is the founder of Envirosell, a retail research and consulting firm with tons of big-name clients.  And while Underhill wrote this book for [...]

Good News From Sacramento

When the California legislature tabled Assembly Bill 178 until 2010, affiliate marketers in the state let out a collective sigh of relief.
A Background
Online retailers have traditionally only collected sales tax for sales to customers in states where they maintain a physical presence, meaning an office, warehouse, or brick-and-mortar store.  Smart online retailers have spent the [...]

Best Business Idea Ever: International Star Registry

The International Star Registry definitely falls into the “why didn’t I think of that?” category.  For $54, the company will name a star for you.  (No ownership stake is granted, so your outer space real estate speculation may not pay dividends in the event of future colonization efforts.)
I was recently invited to join their affiliate [...]

Honda’s “Cog” Rube Goldberg Commercial

My aunt sent me this video of beer bottle dominoes:

Which was cool and it reminded me of a Honda video from a couple years ago.  This one was done in one take with no cuts, but it took 600 tries to get it right.

New, Easy-Open Lid

As I was making my sandwich this afternoon, I noticed the mayonnaise jar had a sticker on the lid that said “New, Easy-Open Lid.”  And sure enough, it delivered what it promised — the lid was easy to open.
But this is more interesting to me because of the chain of events that had to happen [...]

Dr. Mario Wii

It’s always sweet to rediscover an old classic, which was the case a few weeks ago when I learned Dr. Mario was available download on the Wii.  It was only $10 — totally worth it for hours of entertainment.

The new version is called Dr. Mario Online Rx, and the best feature is being able to [...]

Summer’s Here

We had 90 degrees yesterday, 94 today, and 92 tomorrow. “Cooling off” to 79 on Wednesday.  And softball three nights a week.  Gotta love it!

Annual Review Board CA LLC Scam

I got an official-looking notice in the mail yesterday from the “Annual Review Board” of California, asking me to send them my LLC Statement of Information along with a $228 processing fee.  There was a very tight deadline for sending it in, with a steep penalty for being late.
I was thinking I better put this [...]

Presidents vs. Pirates

This bar-graph tracks the number of pirates killed by each US President since 1897, when records started being kept. Graph courtesy of BuzzFeed.com.

Playing With Fire

I’m in the middle of my monthly inventory evaluation, which involves taking stock of all my existing shoe ads, and creating new ones for new products.  This takes roughly 100 hours and I just like to get it done so I basically work non-stop trying to get through it.
Yesterday I learned the hard way the [...]